Post by account_disabled on Nov 26, 2023 6:03:38 GMT 1
Videos and live events that appear in a platform's feed and can be viewed again days later, could be more effective within your marketing campaigns. The results of our survey show that % of global marketers plan to increase their investment in permanent content on social networks, while % say they generate the highest return on investment compared with other marketing strategies they use. Meanwhile, % of respondents rated ephemeral content as the least effective trend.
They invest in. Finally, % of marketers say they plan to reduce their investment in ephemeral content. If you're focused on the bottom line and generating a solid return on investment, ephemerality might not be the best strategy to lean philippines photo editor on. However, we don't recommend ruling it out completely, as it can still provide other brand awareness benefits and engaging content experiences for your audience. While ephemeral content, such as Instagram Stories, Facebook Stories.
LinkedIn Stories, promotes a sense of urgency and allows brands to be more creative, permanent content can be searched for and discovered by audiences who may not have viewed or engaged on the day it was posted. Ultimately, brands must weigh the pros and cons of which format is best for their brand or campaign. Kelly Hendrickson , director of social media marketing at HubSpot, says: Ephemeral versus permanent content is often dictated by the social platform, as well as.
They invest in. Finally, % of marketers say they plan to reduce their investment in ephemeral content. If you're focused on the bottom line and generating a solid return on investment, ephemerality might not be the best strategy to lean philippines photo editor on. However, we don't recommend ruling it out completely, as it can still provide other brand awareness benefits and engaging content experiences for your audience. While ephemeral content, such as Instagram Stories, Facebook Stories.
LinkedIn Stories, promotes a sense of urgency and allows brands to be more creative, permanent content can be searched for and discovered by audiences who may not have viewed or engaged on the day it was posted. Ultimately, brands must weigh the pros and cons of which format is best for their brand or campaign. Kelly Hendrickson , director of social media marketing at HubSpot, says: Ephemeral versus permanent content is often dictated by the social platform, as well as.